THE FUTURE OF ALCOHOL IS HERE. IT TIES DIGITAL WITH PHYSICAL TO OPTIMIZE RESOURCE ALLOCATION. WE'RE HERE TO MAKE IT EASY FOR YOU TO ADAPT.
THE FUTURE OF ALCOHOL IS HERE. IT TIES DIGITAL WITH PHYSICAL TO OPTIMIZE RESOURCE ALLOCATION. WE'RE HERE TO MAKE IT EASY FOR YOU TO ADAPT.
Choose the Plan That Fits Your Brand
AlcPay is free for approved brands. When you're ready to grow, our marketing tiers give you the level of support you need—whether you're just getting started or preparing for full-funnel scale and local market domination.
Your alcohol commerce infrastructure—free for approved brands. Add Rounds for DIY creator marketing if needed.
- Compliant checkout, shipping, pickup & delivery
- Sales & depletions dashboards
- Compliance Portal
- Sourcing Portal
- Distributor & retail toolkit
For brands beginning their performance journey. We manage your paid ads and support your campaigns so you can start driving consistent sales.
- Paid ads setup + management
- Creator/UGC integration where available
- Monthly optimization & reporting
- Foundational creative recommendations
Your outsourced performance marketing team. We handle ads, creators, email/SMS, and creative strategy to help you scale.
- Full paid ads management
- Creator sourcing, negotiation & activation
- Email + SMS lifecycle marketing
- Creative testing + campaign strategy
- Weekly reporting + optimization
Local domination plus full-funnel support. We coordinate ads, creators, email, retail sales efforts, and event activations.
- Everything in Growth Marketing
- Local sales coordination
- Event partnerships + activation support
- Local geo-targeted ads + creator alignment
- Retail lift strategy across target markets
Old-school alcohol marketing is broken.
Outdated tactics waste money, time, and opportunity — and they’re keeping your brand from scaling.
- Distributors aren’t selling your brand anymore. They’re overloaded with SKUs — if you’re not top-of-mind, you’re not on the shelf.
- In-store tastings are expensive and unreliable. Sampling agencies hire people who scroll on their phones instead of engaging customers.
- Distributor allowances drain your budget. You pay thousands for placements that don’t drive real velocity or reporting.
- Hiring a full in-house team is costly. Managing sales, marketing, and compliance staff can burn tens of thousands monthly.
- You have no visibility into what’s working. Distributor reports are delayed and disconnected from ad spend or conversions.
- Digital agencies don’t understand compliance. They build campaigns you can’t legally run — wasting time and ad dollars.
What others charge vs. what you get with AlcPay
Illustrative comparison of typical monthly costs if purchased separately. Traditional options cost more and deliver less — here’s how AlcPay compares.
| Feature | Competitor | Market Price | With AlcPay |
|---|---|---|---|
| E-Commerce Enablement | ReserveBar, BevStack, AccelPay | $499/mo | Included |
| Business Intelligence | Nielsen / DOMO | $299/mo | Included |
| Compliance Portal | Hourly law firms | $500/hr | Save 50% on average |
| Sourcing Portal | 3rd Party Vendors | 20–30% more | Included |
| Distributor Toolkit | Google Drive — assets get buried; usage is low | — | Included (+ dynamic & actionable) |
| Total Value | $1,345+/mo | $0 — Included on Starter |
Estimated Annual Savings: $16,000+
Get Started FreeWe take the risk. You keep the upside.
If we don’t reduce acquisition costs or improve ROAS in 60 days, you don’t pay. Period.
Stop guessing. Start growing with AlcPay.
Launch free today and build a compliant acquisition channel you can scale all year.