THE FUTURE OF ALCOHOL IS HERE. IT TIES DIGITAL WITH PHYSICAL TO OPTIMIZE RESOURCE ALLOCATION. WE'RE HERE TO MAKE IT EASY FOR YOU TO ADAPT.

THE FUTURE OF ALCOHOL IS HERE. IT TIES DIGITAL WITH PHYSICAL TO OPTIMIZE RESOURCE ALLOCATION. WE'RE HERE TO MAKE IT EASY FOR YOU TO ADAPT.

Choose the Plan That Fits Your Brand

AlcPay is free for approved brands. When you're ready to grow, our marketing tiers give you the level of support you need—whether you're just getting started or preparing for full-funnel scale and local market domination.

AlcPay Platform

Your alcohol commerce infrastructure—free for approved brands. Add Rounds for DIY creator marketing if needed.

  • Compliant checkout, shipping, pickup & delivery
  • Sales & depletions dashboards
  • Compliance Portal
  • Sourcing Portal
  • Distributor & retail toolkit
Apply for Platform Access
Starter Marketing

For brands beginning their performance journey. We manage your paid ads and support your campaigns so you can start driving consistent sales.

  • Paid ads setup + management
  • Creator/UGC integration where available
  • Monthly optimization & reporting
  • Foundational creative recommendations
Book a Starter Call
Growth Marketing

Your outsourced performance marketing team. We handle ads, creators, email/SMS, and creative strategy to help you scale.

  • Full paid ads management
  • Creator sourcing, negotiation & activation
  • Email + SMS lifecycle marketing
  • Creative testing + campaign strategy
  • Weekly reporting + optimization
Book a Growth Strategy Call
Scale Marketing

Local domination plus full-funnel support. We coordinate ads, creators, email, retail sales efforts, and event activations.

  • Everything in Growth Marketing
  • Local sales coordination
  • Event partnerships + activation support
  • Local geo-targeted ads + creator alignment
  • Retail lift strategy across target markets
Book a Scale Plan Call

Old-school alcohol marketing is broken.

Outdated tactics waste money, time, and opportunity — and they’re keeping your brand from scaling.

  • Distributors aren’t selling your brand anymore. They’re overloaded with SKUs — if you’re not top-of-mind, you’re not on the shelf.
  • In-store tastings are expensive and unreliable. Sampling agencies hire people who scroll on their phones instead of engaging customers.
  • Distributor allowances drain your budget. You pay thousands for placements that don’t drive real velocity or reporting.
  • Hiring a full in-house team is costly. Managing sales, marketing, and compliance staff can burn tens of thousands monthly.
  • You have no visibility into what’s working. Distributor reports are delayed and disconnected from ad spend or conversions.
  • Digital agencies don’t understand compliance. They build campaigns you can’t legally run — wasting time and ad dollars.
See How AlcPay Fixes This

What others charge vs. what you get with AlcPay

Illustrative comparison of typical monthly costs if purchased separately. Traditional options cost more and deliver less — here’s how AlcPay compares.

Feature Competitor Market Price With AlcPay
E-Commerce Enablement ReserveBar, BevStack, AccelPay $499/mo Included
Business Intelligence Nielsen / DOMO $299/mo Included
Compliance Portal Hourly law firms $500/hr Save 50% on average
Sourcing Portal 3rd Party Vendors 20–30% more Included
Distributor Toolkit Google Drive — assets get buried; usage is low Included (+ dynamic & actionable)
Total Value $1,345+/mo $0 — Included on Starter

Estimated Annual Savings: $16,000+

Get Started Free

We take the risk. You keep the upside.

If we don’t reduce acquisition costs or improve ROAS in 60 days, you don’t pay. Period.

Q1 is when the winners build their engine — set the year up now.

Stop guessing. Start growing with AlcPay.

Launch free today and build a compliant acquisition channel you can scale all year.

Common Questions

AlcPay enables compliant online sales by routing payments through licensed retailers using Stripe Connect. It combines e-commerce, compliance, and data tools in one simple dashboard.
The Starter plan includes compliant e-commerce setup, a basic BI dashboard, sourcing and compliance portals, and a distributor toolkit — free forever for approved brands.
Growth adds AI-powered insights, monthly BI reports, and access to our influencer platform, Rounds — helping you track conversions and grow retail sales faster.
Yes. AlcPay’s routing logic automatically follows state-by-state alcohol laws, ensuring every transaction is processed through a licensed retailer.